Director of Insights & Analytics

Description

Evolvics, powered by Syneos Health, is seeking a Director, Product Solutions & Agency Partnerships to lead AdQ's Solutions & Product Innovation pillar. This role turns our data, measurement, advanced analytics and engineering capabilities into packaged, priced, sellable solutions, and builds the agency relationships that bring AdQ into the brief and strategy stage instead of at the end of execution.

You will be the commercial and partnership face of AdQ: shaping what we sell, proving it with pilots, enabling Syneos partner agencies to engage us, and running R&D on the problems our clients haven't solved yet. This role directly delivers Evolvics' 2027 goals to Earn the Seat and Reimagine the Media Business.

Key Responsibilities

Product solutions

• Build the solution portfolio: Package AdQ capabilities (measurement, PLD/claims business impact, targeting, incrementality, MMM/attribution, dashboards) into clear, repeatable offers with defined scope, deliverables and value story.
• Price the value, not the hours: Own solution pricing and tiering; partner with pillar leads to build estimates and scope that reflect outcomes delivered.
• Pilot and take to market: Map the first offers and launch 1-2 pilots in 2027 on priority accounts and refine based on results before broader rollout.
• Grow existing offers: Advance in-progress offers such as the KOL Network and Medical Affairs Measurement into market-ready products.
• Lead R&D on unsolved problems: Run a test-and-learn agenda for new channels, data sources and tools, including responsible use of AI to build or enhance solutions.

Agency partnerships

• Enable partner agencies: Educate Syneos media, creative, PR and communications partners on where AdQ fits, what we offer and how to engage us.
• Build a shared engagement path: Create the playbook, intake and materials that priority agencies use to bring AdQ into planning early.
• Build the partner pipeline: Develop and track agency-sourced opportunities; support 2+ new-business pitches per year with solution positioning.
• Scale globally: Co-develop solutions with Europe and ex-US teams so offers can scale beyond the US.

Leadership

• Represent AdQ in the room: Position solutions, measurement and insight with brand teams, agencies and leadership.
• Connect the pillars: Work with Engineering & QA, Advanced Analytics, Tagging & Data Strategy and Measurement leads to turn their work into solution building blocks.
• Lead and develop: Manage and mentor the Solutions team; set standards for solution documentation, case studies and proof points.

Qualifications

• Bachelor's degree in Marketing, Business, Analytics or related field; advanced degree a plus.
• 8+ years across media analytics, measurement, product or solutions development, ideally in a healthcare/pharma agency setting.
• Track record of packaging and pricing analytics or data services and taking them to market.
• Working fluency in HCP and DTC measurement, PLD/claims/Rx data, attribution and MMM, GA4 and dashboarding.
• Experience building agency or cross-functional partnerships and supporting new-business pitches.
• Strong storyteller who can make technical capabilities simple, credible and compelling to senior audiences.
• Comfort with ambiguity, test-and-learn and responsible AI adoption.

The annual base salary for this position ranges from $125k to $150K. The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role. In addition, some positions may include eligibility to earn commissions/bonus based on company and / or individual performance.

At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn't align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.

Why Syneos Health Communications? We are powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life. We have a proven pedigree in health, with industry titans in every facet of healthcare. This eliminates guesswork and fuels our passion for total, life-changing solutions. At the heart of health, we're uniquely poised to predict what's next and respond to the market's demand for smarter and faster answers. We are able to help our customers make important decisions within their business due to our unique understanding of the complexities that come along with working in the healthcare industry. Syneos Health Communications is able to make the complex, simple.

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Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)

At Syneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position will include a competitive compensation package, Health benefits to include Medical, Dental and Vision, Company match 401k, flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.