New

Go-to-Market Strategy Lead- Automotive & Industrial Equipment

Dassault Systemes
paid holidays, long term disability, tuition reimbursement, flex time, 401(k)
United States, Massachusetts, Waltham
Jun 03, 2026
Role Description & Responsibilities: The Go-to-Market Strategy Lead-Automotive & Industrial Equipment will deliver the strategy and growth plan for two of 3DS's most dynamic industries in North America. That means working with Sales leadership to define financial targets, building the go-to-market plans to hit them, and adapting in real time as the market shifts - from the 3-5 year vision down to specific account-level plays. Your territory spans the full ecosystem: global OEMs, their tiered supplier base, and the startups reshaping electrification, autonomy, and advanced manufacturing - plus the Industrial Equipment leaders building everything from agricultural and construction machinery to factory automation. You'll partner with Sales, Marketing, Market Intelligence, and Finance to turn market signals into pipeline, and pipeline into revenue. If you like to think strategically and get into the details - building a market thesis on Monday and pressure-testing it against account data on Friday - this is your seat at the table. It's also a launchpad: past Industry Business Planners have moved into Sales Leadership, Marketing, Business Development, and Product Management roles across 3DS. We invest in growth here. Enterprise software experience is welcome but not required. We can teach the portfolio. We can't teach curiosity, judgment, or hustle. Build the GTM plan. Define annual and 3-5 year growth strategies across direct enterprise, mid-market, and partner-led channels. Read the market. Translate macro trends - EV transition, AI in engineering, supply chain reshoring, the NVIDIA ecosystem - into specific opportunities for our portfolio. Track the competition. Monitor competitor moves and market positioning, then bring fresh recommendations to Sales leadership before they ask. Equip the field. Make sure sellers and partners have the materials, training, and air cover they need to win, including targeted marketing campaigns you'll help shape. Measure and pivot. Own the metrics for whether the strategy is working, and call the audibles when it isn't. Bring the customer voice in. Synthesize account feedback into the next version of the plan. Qualifications: Bachelor's degree in a related field (business, engineering, economics, or similar) MBA a plus, not required A strategic operator who can move from "where's this industry going in 5 years" to "what's the play at this account next quarter" - and back. A builder, not a facilitator. You turn ideas into plans and plans into results. A communicator who can land the same message with a CFO, an engineer, a sales rep, and a CEO in the same week. Analytically sharp. Excel doesn't intimidate you. You know what data you need, where to find it, and what story it tells. Industry-aware. Background in Automotive or Industrial Equipment is a strong plus - you've seen how these industries make decisions and what matters to them. B2B-fluent. You understand enterprise sales cycles and the unglamorous work of moving complex deals forward. A networker who knows how to make things happen through influence in a matrixed organization, not just authority. Inclusion statement In order to provide equal employment and advancement opportunities to all individuals, employment decisions at 3DS are based on merit, qualifications and abilities. 3DS is committed to a policy of non-discrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, gender, sex (including pregnancy, childbirth or medical or common conditions related to pregnancy or childbirth), sexual orientation, gender identity, gender expression, marital status, familial status, national origin, ancestry, age (40 and above), disability, veteran status, military service, application for military service, genetic information, receipt of free medical care, or any other characteristic protected under applicable law. 3DS will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state laws and local ordinances. We are committed to fair employment practices and will evaluate all candidates based on their qualifications, regardless of past arrest or conviction history. Compensation & Benefits Dassault Systemes offers an excellent salary with potential for bonus, commensurate with experience. Benefits include a choice of plans providing comprehensive coverage for medical, dental, vision care for employee & dependents as well as employee life, short & long term disability, tuition reimbursement, immediate 401K enrollment, 401K match (50 cents on the dollar, up to the first 8% of your eligible compensation that you contribute based on match eligibility criteria), flexible time off policy, and 10 paid holidays. Salary Pay Transparency Compensation for the role will be commensurate with experience. The total expected compensation range will be between $132000 and $158000, representing the base salary (or annualized salary based on estimated hourly compensation) and target bonus.