New 
Sr. Technical Program Manager, Customer Data & Marketing Taxonomy Architecture
 Microsoft | |
 United States, Washington, Redmond | |
 Oct 26, 2025 | |
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OverviewGlobal Marketing Engines & Experiences (E&E) is the team spearheading Microsoft's marketing transformation, weaving a digital fabric that connects every customer to every seller at scale. Our bold vision is to turn marketing into a unified, always-on engine of growth by harnessing cutting-edge technology, AI-driven insights, and rich data. We are looking for a seasoned technical program manager to transform how we leverage customer and marketing data as well as standard governed taxonomies to execute targeted marketing tactics, sharpen AI models, improve signals to sales and increase insights derived from analytics. This includes ensuring we have all customer interactions with Microsoft's marketing and sales tactics (web, social, events, email, phone calls, etc.) integrated with our Customer Data Platform and applying standard taxonomies such as product, channel, or geography to our data to leverage it more effectively. To achieve this, this role will be collaborating with key business stakeholders across sales and marketing, operations and engineering teams to define and implement business requirements, data requirements and standard taxonomies.
ResponsibilitiesUnderstand Microsoft's marketing and sales programs, objectives, and related technology, data, and taxonomy needs.Translate business needs into a technology, data, and taxonomy roadmap; define and prioritize requirements with stakeholders.Analyze data to define requirements for leveraging customer interaction/activity data and creating new taxonomies.Deeply understand integrated marketing plans, execution platforms, and data outputs.Lead cross-functional teams to define requirements for using customer data to enhance marketing and sales programs.Collaborate with Customer Data Platform and Privacy teams to implement requirements aligned with standard taxonomies.Partner with marketing, sales, and finance teams to define taxonomies and use cases.Manage taxonomy intake, governance, and communication processes aligned with evolving business strategy.Drive implementation of new or updated taxonomies with teams across marketing technology, AI, and analytics.Own project management activities: backlog tracking, communications, timelines, and dependency management.Prepare and deliver executive-level updates to Corporate Vice Presidents + (CVP+) on project status for operational excellence reviews.Embody our Culture and Values | |