Sr. B2B Marketing Manager

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Join Adobe as a Senior B2B Marketing Manager to drive marketing impact for the Business Professional audience in the Corporate segment. Collaborate cross-functionally on Q4 goals, including the launch of Acrobat Studio, increased Foundry spending, and Fiserv promotion.

• Foster alignment with collaborators across GTM and CoE to ensure Acrobat Corporate marketing-led success.
• Proactively stay current with the latest industry trends, audience insights, and internal shifts in roadmaps, priorities, and value propositions.
• Diagnose issues and prescribe corrective actions through a deep understanding of marketing and revenue generation.
• Assist in showcasing the Business Professional product value to the ecosystem by crafting compelling narratives for dissemination across diverse marketing platforms.
• Influence revenue through Corp route-to-market by building, feeding, and optimizing each customer's journey to conversion.
• Develop a customer-first cross-functional marketing strategy to ensure that the execution ecosystem is aligned on the best ways to support and surpass revenue targets.
• Build relationships of trust with internal collaborators and customers to turn aligned business strategy into unified action.

• Degree or equivalent experience.
• Demonstrated history of influencing business outcomes through marketing efforts.
• Outstanding grasp of B2B marketing strategies and customer journey optimization.
• Strong diagnostic skills to identify issues and recommend solutions.
• Ability to develop and implement flawless marketing strategies.
• Excellent communication and storytelling skills.
• Ability to build and maintain strong collaborative relationships.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

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It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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