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Associate Director of Marketing and Health Communications

University of Wisconsin Madison
sick time
United States, Wisconsin, Madison
21 North Park Street (Show on map)
Sep 18, 2025
Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Jobs Hub to apply through the internal application process. Job Category:Academic Staff Employment Type:Regular Job Profile:Comm Assoc Dir (C) Job Duties:

  • Assists in the development and implementation of communications-focused strategic planning initiatives and objectives.
  • Assists in the development and implementation of operating policies and procedures to promote communications in alignment with the strategic plan.
  • Develops communications campaigns, programs, and/or projects in alignment with strategic objectives.
  • Directs and evaluates communications projects, including the design, production, and delivery of internal and external publications.
  • Exercises supervisory authority, including hiring, transferring, suspending, promoting, managing conduct and performance, discharging, assigning, rewarding, disciplining, and/or approving hours worked of at least 2.0 full-time equivalent (FTE) employees.
  • May assist with developing and auditing the unit's communications budget.
  • May serve as a liaison to internal and external stakeholder groups providing communications information and representing the interests of the unit.

Key Job Responsibilities:
  • Oversee and coordinate UHS media relations efforts with leadership and key campus partners
  • Enforce brand standards across all creative projects, promotional campaigns, special events, and initiatives by the division
  • Contribute content to high-level projects for the division, including presentations, donor communications, press releases, annual reports, etc.
  • Manage annual division plans in collaboration with individual departments.
  • Assess marketing efforts for effectiveness and maintain current knowledge of behavioral and consumer trends to inform decision-making and goal-setting.

Department: University Health Services, Marketing and Health Communications
University Health Services is seeking an innovative and creative leader for our Marketing & Communications team. This role will guide strategic planning and execution, developing and implementing communications that advance division and unit goals. Compensation: The starting salary is $75,000 annually, and is negotiable based on experience and qualifications. An employee in this position can expect to receive benefits such as generous vacation, holidays, and sick leave; competitive insurance and savings accounts; retirement benefits. Information can be found at https://hr.wisc.edu/benefits/
Required Qualifications:

  • Minimum five years of professional work experience in marketing, communications, journalism, advertising, or a related field.
  • Experience working in the public health sector and/or formal training in public health
  • Critical thinking and creative problem-solving skills
  • Superior communication (written and verbal), interpersonal, and organizational skills
  • Experience developing integrated marketing campaigns
  • Proven ability to manage multiple projects, tasks, and deadlines
  • Desire to learn, grow, and create a culture of health and wellbeing at a Big Ten University

Preferred Qualifications:

  • Master's degree in Marketing, Communications, or related field
  • 2 + years in a supervisory role of a diverse team
  • Previous work experience in higher education a plus

Education:
  • Bachelor's degree
How to Apply:

  • Click the Apply button to start the application process. You will be required to log in or create an account to continue.
  • A cover letter and resume/CV is required to apply. Finalists will be asked to provide a list of at least three (3) professional references with titles, emails, phone numbers, including at least one supervisory reference.
  • Please note that successful applicants are responsible for ensuring their eligibility to work in the United States (i.e. a citizen or national of the United States, a lawful permanent resident, a foreign national authorized to work in the United States without need of employer sponsorship) on or before the effective date of appointment.

Contact Information:

  • Lana Martin, HR Coordinator
  • lana.martin@wisc.edu

  • Relay Access (WTRS): 7-1-1. See RELAY_SERVICE for further information.

Institutional Statement on Diversity:

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background - people who as students, faculty, and staff serve Wisconsin and the world.

For more information on diversity and inclusion on campus, please visit: Diversity and Inclusion

The University of Wisconsin-Madison is an Equal Opportunity Employer.

Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence by acknowledging skills and expertise from all backgrounds and encourage all qualified individuals to apply. For more information regarding applicant and employee rights and to view federal and state required postings, click here.

To request a disability or pregnancy-related accommodation for any step in the hiring process (e.g., application, interview, pre-employment testing, etc.), please contact the Divisional Disability Representative (DDR) in the division you are applying to. Please make your request as soon as possible to help the university respond most effectively to you.

Employment may require a criminal background check. It may also require your references to answer questions regarding misconduct, including sexual violence and sexual harassment.

The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7).

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department.

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