Manager, Marketing (Parenteral Nutrition)

• Develops and masters an understanding of Parenteral Nutrition including current and future market trends, products, and competitors.
• Supports and executes business plan to drive strategic initiatives.
• Works with National Accounts to support PN channel and access success.
• Works with the PN sales team, articulate and drive strong ongoing branding for Fresenius Kabi Parenteral Nutrition business in the U.S.
• Actively champion products throughout entire lifecycle (feasibility, development, commercialization, and post-commercialization) to ensure customer requirements are met and target sales and gross profit objectives are achieved.
• Maintains a thorough understanding of pipeline products and their characteristics and requirements, such as patent/legal complexities, competitive landscape, manufacturing challenges, pricing and market dynamics and barriers to entry.
• Supports and executes go-to-market strategies for new product launches and line extensions. Leads the commercial launch execution including the development of brand positioning, pricing strategy, and product forecasting, and sales collateral. Supports Sales and National Accounts via training and tools.
• Conducts continuous surveillance of the environmental landscape to assess and make recommendations of future product needs to help achieve business goals. Define market research needs and works with the Market Research team to design research studies to inform customer requirements and product development.
• Collaborates cross-functionally to align forecasting goals between the Market Unit (MU) and the Production Unit (PU) and between Commercial Business Units. Works with internal/external manufacturing, supply chain, and customer service to ensure accurate and timely forecasting for new and existing products. Includes monthly analysis of key variances and market drivers to help improve forecast accuracy.
• Actively work with business analytics team in regular forecasting cycles to derive market and product assumptions. Develops a thorough understanding of key product performance metrics including sales variances and contract compliance opportunities.
• Develops and executes pricing strategies to help maximize portfolio sales and gross profit. Serves as a resource and partner in the various sales channels such as specialty distributors, wholesalers, and group purchasing organizations. Works with national accounts, trade relations, business analytics, and contract marketing.
• In collaboration with Portfolio and Business Development, makes go/no go recommendations on new pipeline candidates as well as assess the market potential for creative line extensions that augment our competitive advantage.
• Plays a supportive role in annual strategic planning.
• Identifies and resolves emerging issues that may impact project, department, or corporate goals. Recognizes potential threats to success and elevate issues to senior management. Propose solutions, resolve conflicts within cross functional teams when possible and make recommendations for process improvements.
• Works with Parenteral Nutrition HCPs and key accounts to define customer requirements and build adoption and loyalty to the FK PN portfolio.
• Attends local, regional, and national meetings as needed.
• Participates in any and all reasonable work activities as assigned by management.

As part of Top Management, you have the overall responsibility and accountability for all aspects of the Health, Safety, Environment, Energy, and Quality Management Systems, including the following:

• taking overall responsibility and accountability for the prevention of work-related injuries and ill health, the protection of the environment, as well as the provision of safe, harmless, and healthy workplaces,

• ensuring that the Health, Safety, Environment, Energy, and Quality Management Systems' policies and related objectives are established and are compatible with the strategic direction of the organization.

• Bachelor's degree required (Master's or advanced degree preferred).
• Minimum of 5 years related work experience with 2+ years' experience in the healthcare industry; or 3+ years related experience in clinical nutrition accompanied with an advanced degree/credentials/licensures (i.e., RD, RN, PharmD).
• Experience in Parenteral Nutrition, generic pharmaceuticals, and/or experience with FDA-regulated products is a plus.
• Demonstrated leadership skills; 3-5 years' experience managing teams and/or in a leadership role.
• Strong analytical skills, organizational skills, and attention to detail required.
• Effective communication (verbal and written), negotiation and solid presentation skills.
• Superior interpersonal and leadership skills, willingness to be a team player in varied capacities, and ability to manage cross-functional teams.
• Ability to manage multiple projects simultaneously, stay within budget, and meet defined deadlines.
• Ability to work independently to execute against strategic and tactical plans under tight timelines.
• Ability to work effectively with all employees and external business partners while conveying a positive, service-oriented attitude.
• Ability to assemble and lead cross functional teams toward a shared vision of success.
• Strong achievement orientation with creative problem solving and innovative mindset.
• Aptitude to drive results in a matrix organization and influence others who you do not have direct authority over.
• Capacity to make key-decisions with limited manager oversight.
• Ability to travel to meeting/trainings/programs/clients as necessary.
• Proficient in Microsoft Office applications including Word, Excel, and PowerPoint.
• Experience with ERPs (SAP preferred), CRMs (Salesforce.com preferred), Qlik Sense data visualization software, and other database concepts highly preferred.
• Ability to work flexible hours and weekends to meet business/customer needs.
• Ability to work effectively with all employees and external business contacts while conveying a positive, service-oriented attitude.
• Ability to maintain complete confidentiality and discretion in business relationships and exercise sound business judgment.

We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability,401K with company contribution, andwellness program.

Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.