Sr. Manager - Brand Marketing

Job Req ID:106345

Job Type:Full-time

Work Category:Hybrid Telecommute

Application Close Date: 08/29/2025

Sponsorship:Not Available

Compensation: $147300- $220900

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We are GALLO

We're a family-owned company with a 90+ year legacy, that's consistently recognized as a Glassdoor "Best Places to Work." We have130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We're home to the #1 wine and spirits brands in the U.S. - Barefoot Wine & High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America.

View our Corporate Values and Mission Statement here.

A Taste of What You'll Do

Join our dynamic team as a Brand Marketing Leader, where your expertise will drive the future of our iconic brands. We are seeking a passionate and innovative individual who will oversee marketing activities with a forward-thinking approach, guiding our brands towards success over a 12-18 month horizon. As a mentor and coach, you will empower your team to execute marketing strategies aligned with our P&L objectives, ensuring each brand fulfills its role in the marketplace.

You will be at the forefront of leading Agile marketing and IMP processes, participating actively in crafting and executing OGSM brand-level strategies. Your mastery of business drivers, coupled with insights into consumer, customer, and channel trends, will be crucial in steering brands towards achieving annual business objectives. With an eye for innovation, you will continuously explore new trends and competitive activities to enhance channel effectiveness and efficiency.

As an Outcome Owner, you will take charge of the agile marketing process, owning the timeline and process for the Integrated Marketing Planning Process (IMP), from business review to activation and optimization. Collaborate with the Marcomm Planner to develop IMP briefs and supervise the creation of activation briefs. Your contributions will be vital in shaping the Brand Strategic Positioning (BSP), identifying optimal consumer design targets, and defining brand positioning.

Manage the A&P budget for assigned brands, overseeing creative and communication strategies, campaign ideas, and media plans. Build and maintain relationships with external agencies to align with brand goals. Develop and communicate product attributes effectively to ensure consumer needs are met. Nurture your team's marketing skills, fostering growth and transferable skillsets within Gallo business units. Represent the business unit in cross-functional leadership forums, contributing to policy development and compliance with quality, environmental, and safety regulations.

What You'll Need

• Master's degree plus 8 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 10 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 7 years of Gallo experience reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 14 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering or sales experience reflecting increasing levels of responsibility.
• 3 years of supervisory or managerial experience.
• Experience effectively presenting information to top management, public groups and boards of directors.
• Experience defining problems, collecting data, establishing facts, and drawing valid conclusions.
• Required to spend 25% of the time traveling in-market in order to conduct job duties.
• Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.
• Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.

How You'll Stand Out

• Master of Business Administration degree plus 10 years of Gallo brand marketing experience reflecting increasing levels of responsibility.
• Multiple Gallo marketing rotations.
• Brand marketing experience.
• Experience training and developing junior level brand marketers in executing brand and organizational objectives.
• Experience managing business operations and leveraging basic finance and accounting principles.
• Skilled in reading, analyzing and interpreting common scientific and technical journals, financial reports and legal documents.
• Experience responding to common inquiries or complaints from customers, regulatory agencies or members of the business community.
• Experience writing speeches and articles for publication that conform to prescribed style and format.
• Skilled in interpreting an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.
• Experience performing work that is complex and varied in nature, requiring frequent evaluation, originality or ingenuity.
• Skilled in the use of MS Word, MS PowerPoint, MS Excel and MS database at an intermediate level; IRI, Brio and Spectra at a basic level.

To view the full job description, please click here.

Our Benefits & Perks

We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.

The Fine Print

• The Company does not sponsor for employment-based visas for this position now or in the future.
• Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.In addition to the salary, this position may be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable.
• This position will be based in the location(s) specified in the job posting with an option for occasional telecommuting. You will be expected to live within a commutable distance.
• It is the Company's policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days.

Gallo's policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.

Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000.

Gallo is enrolled in the Department of Homeland Security's E-Verify program and will use the program to verify the employment eligibility of all newly hired employees as required.

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