Sr. Manager, Customer Engagement Innovation

Sr. Manager, Customer Engagement Innovation - Channel Marketing, USVC Lens

At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you'll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers.

We foster an inclusive culture and are looking for diverse, talented people to join Alcon. As a Sr. Manager, Customer Engagement Innovation supporting the US Vision Care Lens Channel Marketing Team in our Fort Worth, TX location, you will be responsible leading marketing activities for managed care partnerships with Alcon, developing Channel Marketing's go-to-market strategy for emerging retailers and networks in the contact lens space, and for co-leading the development of a new customer program in partnership with our Enterprise Strategy and Operations team. Your experience in customer/stakeholder relationship management, brand and/or shopper marketing, and project management will be essential to success in this role.

In this role, a typical day will include:

• Collaborate with account leads as a strategic partner to understand customer needs, identify opportunities, and implement solutions.
• Develop and execute Alcon marketing plans for managed care partners, from strategy to asset development and delivery, collaborating with internal and external stakeholders.
• Manage internal and external creative agency partners to ensure timeline and budgets are met and assets meet customer and legal requirements.
• Develop clear, data driven go-to-market strategies, enrolling cross-functional partners.
• Co-lead the development and implementation of a customer program pilot in partnership with Enterprise Strategy and Operations (ESOP) team and other cross-functional partners, with specific responsibility for leading marketing deliverables.
• Partner with creative agency and internal insights team to deliver clear brand identity, positioning, and sales materials in support of the pilot.

WHAT YOU'LL BRING TO ALCON:

• Bachelor's Degree or Equivalent years of directly related experience (or highschool+15 yrs; Assoc.+11 yrs; M.S.+4 yrs; PhD+3 yrs)
• The ability to fluently read, write, understand and communicate in English
• 7 Years of Relevant Experience

Preferred Qualifications

• Ability to manage competing priorities, oversee timelines, drive clarity, and challenge assumptions.
• Experience working with creative agencies and managing the development of marketing assets.
• Proven ability to work cross-functionally and to influence without authority
• Knowledge of healthcare B2B and B2B2C marketing with preference for medical device/optometry industry experience.
• The ability to fluently read, write, understand, and communicate in English.
• Travel requirements: up to 15%

How to Thrive at Alcon:

• See your career like never before with focused growth and development opportunities
• Build positive working relationships to achieve positive goals and business objectives.
• Alcon provides a robust benefits package including health, life, retirement, flexible time off for exempt associates, and much more!

See your impact at alcon.com/careers

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ALCON IS AN EQUAL OPPORTUNITY EMPLOYER AND PARTICIPATES IN E-VERIFY

Alcon takes pride in maintaining an inclusive environment that values different perspectives and our policies are non-discriminatory in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to alcon.recruitment@alcon.comand let us know the nature of your request and your contact information.