Adjunct Faculty - Visual Identity & Scalabel Brand Systems

New York Institute of Technology's six schools and colleges offer undergraduate, graduate, and professional degree programs in in-demand disciplines including computer science, data science, and cybersecurity; biology, health professions, and medicine; architecture and design; engineering; IT and digital technologies; management; and energy and sustainability. A nonprofit, independent, private, and nonsectarian institute of higher education founded in 1955, it welcomes nearly 8,000 students worldwide.

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The Department of Digital Art and Design at NYIT is seeking an adjunct faculty member to teach ARTG 251 - Visual Identity, a studio-based course focused on developing scalable brand systems across digital, physical, and emerging platforms.

We are specifically looking for experienced branding professionals with a proven track record in large-scale identity systems-beyond logo design. Ideal candidates have worked at major agencies or in-house design teams where they developed comprehensive brand identities, global rollout campaigns, AI-assisted brand systems, and cross-platform visual languages for enterprise-level clients.

The course challenges students to build cohesive identity systems that address real-world scalability and consistency, from traditional media to digital platforms, product ecosystems, and marketing campaigns. Faculty are expected to teach industry-standard workflows, lead critique, and mentor students in applying contemporary tools, including AI/ML-enhanced design systems for responsive branding and personalization at scale.

Bachelor's degree in Graphic Design, Branding, or related field; Master's degree preferred.

Minimum 5+ years of professional experience in branding, visual identity, or art direction.
Experience at major design agencies or enterprise-level in-house creative teams.

Demonstrated expertise in building full-scale identity systems (brand guidelines, digital asset systems, responsive logos, campaign design, etc.)
Proficiency in Figma, Adobe Creative Suite, and contemporary brand system design tools.
Familiarity with AI- and ML-assisted workflows for brand personalization, dynamic systems, and automation preferred.
Strong critique, mentoring, and communication skills.
Prior teaching, mentoring, or public speaking experience a plus.

Please submit a cover letter, CV/resume, and portfolio showcasing large-scale identity systems and design leadership.

New York Institute of Technology is an Equal Opportunity Employer - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

In compliance with local legislation as well as to provide greater transparency to candidates, the annual base salary range for this position is listed. New York Tech considers factors such as (but not limited to) scope and responsibilities of the position, candidate experience/expertise, education/training, key skills, geographic location, internal peer equity as well as market, organizational considerations and/or applicable collective bargaining agreement when extending an offer. Adjunct Faculty offered hourly rate is contingent on applicable rank.