Senior Manager Integrated Marketing

The Senior Manager, Integrated Marketing leads the development and execution of cross-functional marketing campaigns that connect brand, digital, content and communications efforts in service to business, vertical, regional and partner goals and objectives. The Sr Manager is responsible for driving cohesive go-to-market strategies that elevate our thought leadership position, engage key audiences and deliver measurable business outcomes.

Key Responsibilities:

• Develop and lead integrated marketing strategies across channels (digital, content, social, events, email, paid media, PR) that align with business objectives and audience needs.
• Drive campaign planning and execution in partnership with vertical and partner marketing, creative, digital, communications, content and regional field marketing teams.
• Manage campaign performance, using data and analytics to optimize messaging, targeting and channel mix - syndicating and reporting performance to key constituents including executive leaders, partners and other stakeholders.
• Ensures campaigns are aligned to the company's strategic goals as well as sales enablement and regional enablement needs.
• Creates campaign briefs and messaging frameworks that bring clarity, consistency and creativity across touchpoints.
• Champions the customer journey, ensuring all marketing efforts are coordinated and support a seamless end-to-end experience.

Core Competencies:

• Seasoned marketer who thrives in a fast-paced environment and can work across team.
• Can translate insights into impactful, multichannel campaigns.
• 7+ years' experience in marketing, with at least 5 years in integrated or campaign marketing roles
• Proven track record of orchestrating integrated marketing plans for complex organizations with multiple business or product lines, multiple categories of business, across multiple regions
• Exceptional project management and cross-functional collaboration skills.
• Experience working closely with creative, digital, content and partner marketing teams.
• Strategic thinker with a hands-on approach and a bias for action.
• Excellent writing and storytelling skills- able to bring ideas to life through clear and compelling messages.
• Experience managing advertising agencies and third-party campaign teams.

Technical Skills:

• Proficiency in project management tools and the Microsoft suite required.
• Experience in campaign analytics, ad platforms.

Behavioral Skills:

• Excellent collaboration and stakeholder engagement skills.
• Builder mindset. Able to create new processes and ways of working to evolve the business.
• Able to manage multiple competing priorities and projects at one time.
• Strong accountability to deadlines, motivating indirect reports and removing barriers to move campaigns forward.

Education:

• BA Degree in Marketing or Communications or related field

Experience:

• 7+ years in a similar role with demonstrated success in integrated campaign planning and delivery

Company Benefits

Convergint fosters a supportive, accessible, and inclusive environment in which all individuals can realize their maximum potential within the company. We offer a variety of programs and exceptional benefits:

• 10 Company Holidays and Paid Time Off starting at 13 days annually
• Fun & Laughter Day Off
• Medical, Dental & Vision Plan
• Life insurance & Disability Plan
• Wellness Program
• 401K Matching Plan
• Colleague Assistance Program
• Tuition reimbursement
• Competitive salary and compensation plan
• Vehicle reimbursement plan or company vehicle
• Corporate Social Responsibility Day
• Cell phone reimbursement (if applicable0
• Paid parental leave

Convergint is an Equal Opportunity Employer.

Visit our Convergint careers site to learn more about the company and the exciting opportunities available.

Please note that this job posting includes salary information for the assigned target market range withing the primary geographic region the requisition is posted. If the position is posted in multiple locations or is a remote position, the salary range may vary. Individual pay rates will, of course, vary depending on the job, department, and location, as well as the individual skills, experience, certifications, specific licenses, and education of the applicant.