Director of Marketing Communications and Operations
 Microsoft | |
 United States, Washington, Redmond | |
 Apr 30, 2025 | |
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OverviewAs the Director of Marketing Communications and Operations, you will establish and lead the center of excellence for all go-to-market (GTM) communications, marketing operations, program management, and budgetary and financial planning for Windows. We are seeking a visionary leader with a creative mindset to drive change and enhancement in the world of Windows Marketing. This individual will be instrumental in shaping innovative strategies and spearheading transformative initiatives that elevate our marketing efforts. With a focus on fostering a culture of creativity and collaboration, the new leader will inspire the team to push boundaries and achieve remarkable results. Their ability to think outside the box and implement cutting-edge marketing communications and operations solutions will be crucial in the success of Windows Marketing and ensuring we stay ahead in a competitive landscape. The successful candidate will work closely with numerous stakeholders, sponsors, partners at all organizational levels to architect and realize comprehensive strategies aligned with business objectives and to ensure successful project outcomes. This highly collaborative role demands deep expertise in marketing, communications, strategy, project management, and cross-functional leadership. The successful candidate will excel at aligning projects with business objectives in a fast-paced, ever-evolving landscape. This position will drive cohesive and synergistic efforts across various projects and marketing initiatives, ensuring they align with overall business goals. The successful candidate will build, mentor and lead a high-performing marketing team. Foster a collaborative and innovative work environment that encourages continuous learning and professional growth At Microsoft, we are committed to innovation, inclusion, and collaboration. Our mission is to empower every person and organization on the planet to achieve more. We value integrity, accountability, and respect, and we strive to create a culture where everyone can thrive.
ResponsibilitiesMarketing Operations Drive Windows Marketing operational strategy and establish business rhythms to support the 1, 2- and 5-year vision, with measurable outcomes such as achieving growth milestones, meeting project timelines, and ensuring resource optimization. Develop and manage the marketing budget, ensuring efficient allocation of resources and maximum return on investment, while leading the Windows Marketing budget cycle, monitoring and tracking budgets, and providing budget forecasting and recommendations Oversee the strategic management of PO/Invoice submissions, monthly reporting, forecasting, long-range planning, and annual planning. Deliver GTM planning motions, customer journey mapping, lifecycle management, and end-to-end acquisition and retention strategies. Report out on monthly industry, competitor and customer insights as well as market trends to educate stakeholders. Evaluate market potential and Return on Investment (ROI) of key marketing programs to determine areas of potential investment or divestment. Partner closely with Commercial and Consumer Marketing GTM leads to synchronize all marketing, product marketing, and sales activities to ensure a unified approach across the Windows PC ecosystem. Partner closely with DPS (Device Partner Solutions), Device Marketing, and GPS (Global Partner Solutions) on prioritized marketing plays and programs. Evaluate and recommend new technologies to enhance operational efficiency and marketing effectiveness. Program Management Establish a new centralized Program Management Office (PMO) and develop processes to drive program success and business scalability. Establish a new intake of go-to-market projects based on assessing the new features, product, campaign, etc. and design a workflow system. Lead the coordination of all Windows projects and programs, including end-to-end project planning, timelines, milestones, performance metrics, and resource needs for new innovative features, experiences, and devices. Lead communication of marketing program strategies, progress, and results to executive leadership and key stakeholders. Define, track, and report on OKRs and metrics for project management. Go-To-Market Communications Maintain and communicate a transparent product and marketing roadmap of current and future to manage expectations for future development. Oversee the Windows Marketing editorial calendar. Promote and encourage brand consistency across all communication channels, including web, social media, newsletters, and executive communications Lead the Disclosure, Windows GTM Communications and Key Moments v-teams. Create and implement comprehensive go-to-market communication plans aligned with business objectives and strategic priorities. Partner with GTM and PR on producing engaging content communication across various platforms, including executive presentations, blogs, newsletters, social media, webinars, and events to ensure consistent messaging across the ecosystem. Develop Announce and Launch communications plans, including blog posts, internal communications, toolkit, and messaging guidance documentation. Serve as the lead Go To Market Communication with external partners such as Original Equipment Manufacturer (OEMs), Silicon, Retailer, and other partners. Build relationships with Product Marketing, PR, Legal, Device Marketing, Engineering, Sales, and OEM/Silicon partners to ensure cohesion and coordination across all assets. Partner closely with product development, sales, and other relevant teams to ensure seamless communication and collaboration across consumer and commercial audiences. Other Embody our culture and values | |