Public Relations Manager

Job Title: Public Relations Manager

FLSA Status: Full Time - non-exempt
Reports to: Community Relations Director

Schedule: FT Hourly
Supervises: N/A

Rate of Pay: $22.51- $26.25 per hour

Closing Date: 3/28/2025

Benefits: Standard; Full-Time, Non-Exempt employees are eligible for but not limited to the following:

• Health, vision, dental, life as well as voluntary life and disability insurance
• Sick leave benefit - 1 day per month, 12 sick days per year (accrual and availability begins at hire)
• Vacation benefit - 10 vacation days per year, accrued at the rate of .0385 hours for each hour worked, excluding overtime (accrual begins at hire but may not be used until the completion of six months of employment)
• One floating day off for use (accrued immediately, and again annually, but may not be used until the completion of the initial three-month introductory period of employment)
• Pension Plan (after one year of continuous service)
• Voluntary Tax-Deferred Annuity Plan (403(b)plan)

Function

The Public Relations Manager is a full-time, hourly position responsible for planning, coordinating, and executing special events and comprehensive public relations and marketing initiatives for The Salvation Army Colorado Springs Corps to enhance the organization's visibility, promote its mission, and engage the community. This role supports divisional goals by locally managing key events and crafting public relations strategies to build awareness, strengthen relationships, and encourage donor and community participation.

Duties and Responsibilities

The Public Relations Manager will:

• Public Relations Support:
• Develop and implement a public relations plan that aligns with local and divisional objectives
• Maintain close working relationships with local media representatives and outlets, including television, radio, and print media to ensure media coverage for activities, events, and breaking media stories
• Craft compelling messages and promotional content to highlight events and programs
• Develop and manage all local social media including Facebook, Instagram, LinkedIn, X etc.
• Help manage El Paso County online web presence and website content: HelpColoradoSprings.com
• Write press releases, create media kits, and respond to media inquiries as needed
• Ensure all materials and communications align with The Salvation Army's mission, values, and branding according to The Salvation Army Brand Standards Manual
• Act as a professional and positive representative of The Salvation Army at events and in the community
• Special Events
• Plan, organize, and execute special events such as fundraisers, donor recognition programs, and community engagement activities. Examples of these events include, but are not limited to: National Donut Day Celebrations, Christmas in July Campaigns, Red Kettle Kick-off Events
• Manage all event logistics, including venue selection, budgeting, invitations, volunteer coordination, and day-of operations
• Collaborate with staff, officers, and volunteers to ensure successful event execution and meaningful community engagement
• Track attendance, media coverage, and other key metrics for events and prepare post-event evaluations to identify successes, challenges, and opportunities for improvement
• Corporate & Stakeholder Relations
• Build and maintain strong relationships with donors, sponsors, volunteers, and community leaders
• Partner with philanthropic efforts to enhance donor engagement and participation in events
• Engage community groups and corporate sponsors to promote and support/sponsor events

Education, Experience, Skills, Qualifications

• Education/Experience
• HS Diploma required; Bachelor's degree in event management, public relations, communications, marketing, or a related field or equivalent combination of education and experience preferred
• 3-5 years of experience in event coordination, fundraising, public relations, or a related role with proven ability to plan and execute special events, including managing logistics, budgets, and volunteer coordination
• Familiarity with media relations and press release writing with a strong command of grammar and storytelling

Skills

• Microsoft Word, Excel, PPT and Outlook
• Familiarity with social media platforms and digital content creation tools, Adobe or other platforms a bonus
  
  
  
  • Knowledge of integrated database applications and ability to use new software programs
  
  
  
  
• Qualifications
• Ability to plan, organize, and execute events of varying sizes
• Skilled in managing multiple tasks, meeting deadlines, and maintaining attention to detail
• Excellent written and verbal communication, with editing and proofreading skills
• Comfortable engaging with diverse stakeholders, including donors, sponsors, and volunteers
• Creative approach to planning and promoting events, with the ability to address challenges proactively and use critical thinking skills to solve problems
• Ability to work evenings, weekends, and holidays as needed for events
• Driving
• A minimum age of 21 (for insurance provision) and possession of a valid in-state driver's license is required.

An MVR will be processed every year in accordance with The Salvation Army's policies.

• Background Check
  
  
  
  • Continued employment will be contingent upon a biennial (every two years) background check that is processed in accordance with The Salvation Army's policies.
  
  
  
  

Physical Requirements

• Ability to maneuver.
• Ability to remain in a stationary position.
• Ability to grasp, push, pull, and reach overhead.
• Ability to operate telephone.
• Ability to lift 25 pounds.
• Ability to access and produce information from the computer.
• Ability to understand written information.
• Qualified individuals must be able to perform the essential duties of the position with or without accommodation.

A request to modify or adjust these requirements may be made to your supervisor and HR. The Salvation Army would attempt to satisfy requests if the accommodation needed is reasonable and presents no undue hardship.