Social Media Marketing Associate

Your Title: Social Media Marketing Associate

Job Location: Princeton, NJ - Hybrid

Our Department: Transportation & Logistics

Are you an organized, creative professional interested in building your career with an international organization delivering disruptive cutting-edge technologies?

We are looking for a talented, driven Marketing Associate, with a passion and expertise for growing billion-dollar brands on social media. If you have a knack for telling compelling brand stories, and are an expert in leveraging social media channels that reach business leaders (like LinkedIn), we want to talk to you!

Our brand develops the world's leading line of connected transportation technology solutions, and our ideal candidate is a customer-focused marketer who can and will help us grow our owned and operated channels in line with our market leadership. We want to be the leading voice in our category and believe this marketer will help us accelerate our growth into that position.

What You Will Do

The Marketing Associate, Social Media will be joining the Global Content & Brand Marketing team reporting to the Director, Brand Marketing. This individual will own (1) the brand's social media strategy, as an extension of the broader brand strategy (2) the brand's social media content calendar (3) creation of compelling social media copy (4) curation and development of all social media image and video assets, in partnership with our creative team.

• Manages the day-to-day social media activities for a global brand, including:

  • Creating, managing, and executing all social media content across all brand channels

  • Community management of the brand's social media channels

  • Coordination of approvals and execution of social media content with cross-functional stakeholders

  • Driving content creation of social media-focused content, in partnership with our creative teams

• Act as brand's social media SME, responsible for continuously exploring and experimenting with new social strategies, formats, and content types.

• Leveraging all of brand's accessible digital marketing analytics touchpoints to direct content strategy and development

• Working with marketing operations, report and analyze social media performance, and regularly report back to stakeholders

• Responsible for crafting, testing, and optimizing compelling, effective content

• Maintain a consistent brand voice, style, and tone

• Understanding of best practices of a multichannel marketing strategy and the content that is appropriate to those respective channels and audiences (which content and approaches work best)

• Analyze results of all social content to guide future decisions

• Work with outside agencies on writing projects if needed

What Skills & Experience You Should Bring

• 3+ years of marketing experience, with proven experience running and growing a brand's social presence at scale

• Best practices (organic and paid) across all scaled social media channels, including LinkedIn, YouTube, Facebook, Instagram, X and TikTok

• Excellent social media copywriting skills

• Strong project management, able to manage multiple projects at once; highly organized self-starter, able to work with minimum supervision

• Works well in a team environment and cross functionally within an organization

What Skills & Experience You Could Bring

• BS/BA Degree in Marketing, Communications, Journalism or equivalent.

About Your Location- Princeton, NJ, USA

Under a flexible work arrangement (hybrid), this resource primarily supports the Transportation Sector and works collaboratively across the Sales and Marketing teams.

In a hybrid role, you will work with your manager to establish a mutually agreeable schedule for your time worked in the office based on the position and the business need. Typically hybrid positions are 1-3 days per week, or 20%-60% of the month in the office.

About Our Transportation and Logistics Division

Trimble Transportation optimizes the movement of freight by providing shippers and carriers with mobility, enterprise, and mapping software to run their businesses more efficiently. As the leading provider of Transportation, Fleet and Asset Management Software and commercial routing and mapping solutions, we are devoted to propelling companies in the industry toward increased efficiency, lower costs, and optimized operations. Trimble Transportation's Enterprise division markets and develops transportation supply chain planning, procurement, and execution software solutions delivered as multiple point products and cloud-enabled solutions at various stages of maturity.

• Trimble Transportation

• Trimble: Innovation at its best

• Trimble: A History of Outstanding Innovations

Trimble's Inclusiveness Commitment

We believe in celebrating our differences. That is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also moving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work.

We have programs in place to make sure our people are seen, heard, and welcomed and most importantly that they know they belong, no matter who they are or where they are coming from.

Trimble's Privacy Policy

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Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, or federal law.

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Hiring Range:

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Bonus Eligible?

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Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

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